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Moville's shopkeepers badly affected by savage downturn

Posted Monday, April 27, 2009

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Sainsbury's

I was down at Sainsbury's last week whilst going to the bank there and whilst waiting for my lift back decided to count the number of Donegal car number plates in the car park outside the shop.

I counted that 32 out of 100 licence plates were Donegal ones.

So, around a third of the shoppers at a Derry supermarket were from Donegal.

Half the Money

One would think that they would be spending more money than the Derry shoppers who can come more often as they live closer to the shop and don't have to make a once-a-week journey like the Donegal shoppers.

So it would be a good estimate to say that perhaps as much as a half of all the money taken by Sainsbury in Derry emanates from Donegal.

That's a huge amount of money pouring out of Donegal daily.

Not a Guilt Trip

This is not to try and make those who shop in Derry feel guilty.

I go to Derry once every couple of weeks or so myself to do some shopping there.

However, it is bound to have a big impact on the shops in Moville.

Also, money the shopkeepers are not getting they are not spending in Moville.

Circulation of Money Theory

There is a Circulation of Money Theory that says that every Euro earned in a place is worth €6 altogether there.

The reason is that the person who earns it will spend it in Moville in perhaps building a house where the housebuilder buys materials from the Co-op, Donegal Fixings, Boyces Paints etc. and pays people from Moville who build it, who then spend it in the town in the shops, pubs or restaurants whose owners then etc. etc. etc.

It's not as if it is a two-way thing either.

OK, people might come over on the Ferry or up the road from Derry but they wouldn't spend what a Moville resident would spend on a trip to Derry.

Most of them will buy an ice cream on a good day or a bag of chips and eat them down Bath Green but they won't spend much more.

Effect

As people are being hit by the recession they have to take opportunties to save money and one of those ways is by going up to Derry and buying cheaper food and clothes.

However, that is already having an effect with the Clothes Shop in James Street having a closing down sale and the Beauty Salon closing.

Let's hope that the British economy recovers first and starts rising again against the Euro as Moville will need to attract tourists from the North, and the rest of Britain, as the crucial tourist season is not too far off.